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content/wiki/vault-archive--business-planning.md
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@ -79,9 +79,14 @@ The elements we'll cover here are your mission, team, operations, SWOT, market,
Your mission can be written as a summary of the branches of your results flow, positioned as *what you do*, followed by a restatement of your ultimate outcome (a description of the changed state of the world should you be successful).
\::alert{type="info"} **Reflect:** Does your mission clearly articulate each of your core activities and how they connect to your ultimate outcome? ::
**Example:**
:::info
**Reflect:** Does your mission clearly articulate each of your core activities and how they connect to your ultimate outcome?
:::
**Example (from a real studio – name changed to protect the innocent):**
> At Quixelate, we champion LGBTQIA+ narratives through our games, ensuring players not only enjoy diverse characters but also develop empathy and become advocates for inclusion. Beyond the screen, we're cultivating an inclusive community where every member feels seen, heard, and valued. Through our educational initiatives, we aim to share LGBTQIA+ experiences with the wider public, turning passive participants into active allies. Our mission is a world where LGBTQIA+ identities are understood and accepted in games, mirroring a society that celebrates diversity and inclusion.